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From One of My Seminars – “Why Should I Hire You?”

From One of My Recent Sales Seminars

WHY SHOULD I HIRE YOU?

When preparing a proposal, getting ready to make a pitch, or in the middle of negotiating a contract, you must know what’s on the prospect’s mind. Here are the questions in their minds. How many can you answer?
1.    Do you know what’s happening in our marketplace?
2.    Can you possibly understand the pressures I’m under?
3.    How can I measure your results?
4.    Can you describe the risks I’m taking if I hire you and your firm/company?
5.    What do you know about our competitors and their products?
6.    How do you typically provide information to your customers and clients?
7.    How can you support me in my dealings with the executives and Board of Directors?
8.    How do you bill?
9.    As you think about staffing this engagement, who are the people you will assign?
10.                       What are your expectations for earning our business?
11.                       Tell me 3 reasons why your are better than Company/Firm X.
12.                       Beyond your Diversity Committee, what do you really do?
13.                       Do you understand how we communicate internally?
Now, go back, get ready, really prepare, and win that new business.
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