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FIVE THINGS YOU NEED TO CREATE A HIGHLY SUCCESSFUL STARTUP

Written by Allan Colman on . Posted in Allan Colman, Business Strategy, Entrepreneurial Startups, Entrepreneurship, Startuups.

Allan Colman

Allan Colman• YouRevenue Accelerator Expert 🚀 | Speaker 🎤 | Professor of Marketing 👨‍🏫 | Author of The Revenue Accelerator 📘

Five Things You Need To Create A Highly Successful Startup
An Interview With Tyler Gallagher
Authority Magazine

Ok super. Dr. Colman, here is the main question of our interview. Many startups are not successful, and some are very successful. From your experience or perspective, what are the main factors that distinguish successful startups from unsuccessful ones? What are your “Five Things You Need to Create a Highly Successful Startup?” If you can, please share a story or an example for each.
In order to get others to notice and ultimately decide to purchase what you’re selling, here are five essential tips.
1.    Create a marketing strategy. First, make sure you look at the potential marketplace for your product or service. Overwhelmingly, entrepreneurs, financiers, executives indicate that the single biggest mistake startups make is not looking at the market before beginning.
2.   Develop your brand. A brand is not a logo. It’s not just an isolated image and tagline. It’s the feeling or essence of what you’re producing that ultimately resonates with buyers. Jeff Bezos said, “Your brand is what stays in the room after you leave the room.”
3.   Know your prospects’ business inside out. I always encourage new “sellers” to learn their prospects’ industries, their products, their real decision makers, and what internal pressures they may be experiencing. This helps to formulate those questions that are so critical to learning their needs and which of your solutions and benefits will fit.
4.  Prioritize building relationships. We place high value on building trust and establishing goodwill in every interaction. Our key strategy is “Find ’em; meet ’em; get ’em; keep ‘em.” Once you have a new client, customer, or even prospect, keep them.
5.   Identify financing opportunities. As I noted earlier, it’s difficult to obtain financing. You must first get your house in order. Potential lenders will want to examine your business plan, financial projections, revenue drivers, capital needs, marketing plan, customer lifetime value plans, and organization documents.
This was very inspiring. Thank you so much for the time you spent with this. We wish you continued success and good health!
Website: TheClosersGroup.com
LinkedIn: allancolman
Email: acolman@closersgroup.com
Book, Kindle, Audio CD at: https://amzn.to/3wjuLG8

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#startup #entrepreneurs

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Nothing Happens Until Something is Sold

Written by Allan Colman on . Posted in Allan Colman, Asking for Business, Business Development, Entrepreneurial Startups, Entrepreneurship.

NOTHING HAPPENS UNTIL SOMETHING IS SOLD

“Nothing happens until something is sold” is the theme of one of my high school friends, a very successful entrepreneur. After reading THE REVENUE ACCELERATOR – The 21 Boosters to Launch Your Startup, he sent the following email.

“Allan, I still think these kids coming out of Votec, High School and also college need some insight on what’s going to be expected of them when they get into the business world and how different it is from an after school job an what management needs and expects of them. Many don’t realize that management and sales create the work so they have a job to put their expertise to work and make the equipment work.

” Nothing happens until something is sold.

” Promoting the person going from working with the tools to going into the office to the “behind the desk” environment to work need to know how to treat coworkers and how coworkers expect to be treated. A critical skill entrepreneurs need is “team management” and how to build it. This is an often overlooked attribute early stage enterprise entrepreneurs fail to recognize and is a leading cause of startup failures.

As Mary Bara, President and CEO of General Motors cautions, “You must explain the “why” in order to achieve the “what”. Nothing happens unless something is sold. #team #entrepreneur #entrepreneurs #startup

We Did It! Amazon Best Seller

Written by Allan Colman on . Posted in Allan Colman, Asking for Business, Business Development, Business Strategy, Entrepreneurial Startups, Entrepreneurship.

WE DID IT!!!
Thanks to you, THE REVENUE ACCELERATOR – THE 21 BOOSTERS TO LAUNCH YOUR STARTUP has earned an Amazon Best Seller!

Accelerator Chapter 21

” Mary Bara, President and CEO of General Motors once said, “People will do the what if they understand the why.” Our readers learn that if they do understand the “why” of actively moving from product/service development to sales, they now know the “how.”

Think of your business like a hot-air balloon. While it is still tied to the ground, it can only rise so high. It has to burn fuel just to stay a few feet above the ground. But once you cut loose the tether, it can rocket to the sky, go for miles, and grow. Businesses in the fledgling stages may feel that way too. It takes a lot of mental energy, a big learning curve, and persistence to get it to where it starts to pay off.

Having advised or mentored over 100 startups, I recognized early-on that a key to entrepreneurs’ future success was for them to begin thinking about their next steps while still deve #business loping their product/service. THE REVENUE ACCELERATOR Success Roadmap helps you in three major ways:

* Making your efforts more productive;
* Helping you concentrate on what really works;
* Providing a simple, visual system to set and track prospecting and
results.

Using the simple, non-time consuming Accelerators we suggest, you will be in a position to make that future product/service of yours successful.

I’m with you all the way” Allan Colman

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Sage Thought Leadership Podcast

Written by Allan Colman on . Posted in Allan Colman, Business Development, Business Strategy, Entrepreneurial Startups, Entrepreneurship.

-Sage Thought Leadership podcast
dedicated to the possibility that entrepreneurs continue the work of creation. We celebrate them by allowing them to tell their stories and share their knowledge with others. In doing so we energize the success of businesses around the world through the imagination of our people and the power of technology.
https://lnkd.in/guSHUEJU

Link – https://lnkd.in/gVxqV76X
https://lnkd.in/ge3jkRhp

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Great Book Review – THE REVENUE ACCELERATOR – The 21 Boosters to Launch Your Startup

Written by Allan Colman on . Posted in Allan Colman, Entrepreneurial Startups, Entrepreneurship.

Great Reviews – THE REVENUE ACCELERATOR

Inc., September 7, 2022, Martin Zwilling
“Many new business owners find the toughest hurdle to get over is not building an innovative solution, but selling it and exponentially scaling the business. To accelerate revenue and profit growth, you need innovative marketing strategies that go well beyond conventional advertising and distribution. I recommend you follow the principles outlined here to take the lead and hold it.” The Revenue Accelerator – The 21 Boosters to Launch Your Startup

Goodreads, September 27, 2022, Alexander’s Review
“It’s that mixture of brash, almost tough-talking confidence, along with genuinely objective knowledgeable passages that elevates this book. I felt like I was actually in good hands for once, rather than someone telling me how much I was so.”

Hollywood Digest, October 5, 2022, Garth Thomas
“He’s daring, uncompromising, and cuts through the white noise to present an almost overly concise view of how to succeed in business – particularly with the realization of one’s own enterprise – in the timeless echelons of workplace power.”

Also covered in StartupNation, Youngupstarts, CEOworld Magazine.

Book, Kindle, AudioCD at:

The Revenue Accelerator: The 21 Boosters to Launch Your Start-Up

amazon.com

Major Book Review

Written by Allan Colman on . Posted in Allan Colman, Business Development, Business Strategy, Entrepreneurial Startups, New Business Development.

BOOK REVIEW
Goodreads.com

The Revenue Accelerator Lib/E: The 21 Boosters to Launch Your Start-Up
by Allan Colman

Alexander’s review
Sep 21, 2022

Dr. Allan Colman knows of what he speaks. There’s a sense of appropriate, professional and self-assuredness with the tonality of his new work, The Revenue Accelerator: The 21 Boosters to Launch Your Startup. “I was never taught how to sell. But by going through the struggles, obstacles, roadblocks, challenges, wrong turns, and searching for real opportunities, my self-education took hold. I wrote 21 Accelerators To Launch Your Start-Up to help you avoid many of the problems start-up entrepreneurs experience in making the leap from building their product or service to selling it,” he writes at the beginning of the book. “…I (craft) my pitch meetings much more carefully, and the 50 speeches I was doing annually for several years focused on problem solving and benefits. These and many other lessons are incorporated into this book to make your transition from building the product/service to successfully selling it.” Fair enough, and the read does just that. The Revenue Accelerator sort of feels like the Ask Jeeves of startup advice manuals, and overall business and leadership advice books in general. It’s clear Dr. Colman wants to create something that is essentially the penultimate guide to success, and he himself succeeds in this endeavor on more than one occasion. The read is broken down into densely detailed chapters, all of which are packed to the brim with information respective to their select subtopics. Each one of these subtopics are called, in titular style, Accelerators. Colman is also not afraid of making things personal. He writes in vivid detail about his own experiences climbing the corporate ladder, unafraid to humbly admit mistakes made in the process.

………………………………….

It’s that mixture of brash, almost tough-talking confidence, along with genuinely objective, knowledgable passages that elevates the book. I felt like I was actually in good hands for once, rather than someone telling me how much I was so.
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