Who Is Your Ideal Customer? (Business Development Part 1 of 6)
In Disciplined Entrepreneurship, Bill Aulet begins his 6 themes with Who Is Your Ideal Customer, focusing on business development. Topics covered include:
- Market Segmentation
- Selecting a Beachhead Market
- End User Profile
- Total Addressable Market for the Beachhead Market
- Persona for Beachhead Market
Want to Learn More about YOUR Ideal Clients or Customers?
The Closers Group offers a complimentary collection of speed-review questions that are essential to Getting To Know Your Client and determining how to undertake new business development.
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bill aulet, building client relationships, Business Development, disciplined entrepreneurship, ideal client
What Can You Do for Your Client: Key Business Development
[…] is “What Can You Do For Your Client?” Once you have taken the first steps outlined in Part I, identifying who your client is, Aulet says you must now identify what you offer of value. These […]