2016 – Business Development "Gut Check" III. Written by Allan Colman on December 8, 2015. Posted in Allan Colman, Attorney Marketing, Business Development, Law Firm Marketing, Marketing for Law Firms, Marketing Partners. Market Changes and Technology Next in our series on setting a 90-day business development growth plan for Q-1 includes the following gut check question: Who in your firm is keeping current with the speed of market changes and technology?