A Business Development Puzzle – Win a Prize
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Building future leaders should be the mission of every law firm and professionals services firm. Professional development programs including client management, client retention, marketing, cross-marketing, etc. should be present in every firm. A recent ALM Intelligence survey pointed out the reason. In surveying partner-level laterals (within the previous 3 years), 48% said one of their primary motivations to moving to another firm was the availability of professional development training. Yes, 48%.
A hint for the next business development puzzle piece – Where does marketing theory fit in?
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