“Everyone is in sales. It’s the only way we stay in business.”
Harvey Mackey’s observation presents you with an opportunity to insure everyone in your organization, private, public or non-profit help to raise your profile. Here are a few tactics to use:
* Ask colleagues for references to set joint meetings with their customers.
* Attend other groups meetings at your firm or company.
* Ask for prospect and industry research.
* Send copies of your updated bios, business descriptions, articles, etc. to your internal contacts.
* Evaluate specific community/NPO organizations to become active and gain leadership commitments for all co-workers.
* Look to develop joint-selling opportunities with your colleagues.
“Start where you are. Use what you have. Do what you can.”
– Arthur Ashe
