Skip to main content

Can You Get More Leads When Speaking? II.

Written by Allan Colman on . Posted in Asking for Business, Attorney Marketing, Business Development, Law Firm Marketing, Marketing for Law Firms, Practice Group Leaders.

Can You Get More Leads When Speaking? II.

Continuing our series on making your speeches generate more leads and opportunities:

4. Obtain the most up-to-date attendee list and assign any of your colleagues in attendance to meet “must-get-to-knows.”

5. Encourage others in your firm or company to send invites to their clients. The presentation may be valuable for those clients too, or they can pass the information on to others.

6. If this is a firm sponsored event, or you are the keynote speaker, send invitations on your own letterhead/email, even if one has been separately sent by your firm. Doing so can not only boost attendance, but acts as a reminder of your expertise on the presentation topic.

More on building business from speeches in the next several posts.