Practice Lunch
Practice Lunch
Firm leaders need to focus on ensuring that closing skills and marketing begin with the first contact and involve following up:
Building the relationship;
Understanding the prospect’s business;
Brainstorming;
And offering ideas before asking for business.
Our approach insures that the leadership in your firm develops the skills necessary every step of the way.
They should be focused on helping every marketing team practice these skills, even for a lunch meeting, to close more business. Assign specific responsibility and accountability to your senior professionals and marketing staff to identify and upgrade underperforming assets.
Make sure the firm’s leadership is focusing on developing the right strategies and cultivating teamwork to grow new business. And make sure these strategies are clearly, and often, communicated to the team.