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Are Your GC's Cuting Costs?

Written by Allan Colman on . Posted in Attorney Marketing, Business Development, Client Retention, Law Firm Leadership, Managing Partners, Marketing for Law Firms, Marketing Partners, Practice Group Leaders.

According to a recent survey by WIPL Network and Global Legal Post, General Counsel are concentrating more on cutting costs, being business advisors and cybersecurity. As reported by Rich Steeves, the GC role is expanding. Are your firm’s client relationship partners making sure their services fit in with these relationship-building clues?